Tap into your purpose using IKIGAI
IKIGAI is a framework that helps individuals & businesses uncover their purpose, fostering fulfillment, clarity and success.
“Why am I here? What is my purpose? What should I be doing?”
If you find yourself contemplating these questions, you’re not alone. Many of us are defined by our purpose and when it’s unclear, life can feel hazy and meaningless.
Whether you’re seeking alignment, confirmation or simply a nudge in the right direction, we all have a reason for living and most of us want to pursue that in this lifetime.
That’s where IKIGAI comes in.
Thanks to a village in Japan who has some of the longest living people, we can really study purpose and its importance in our lives. They say your IKIGAI is the “secret to a long and happy life”.
This village in Japan and many other cultures around the world in Blue Zones, don’t believe in the concept of retirement. In their eyes, we always have a purpose or IKIGAI, and that alone has been studied as a contributing factor to why people in those areas live longer.
How do you encapsulate such an expansive concept?!
The concept of IKIGAI is simplified in a way to help you find your reason for being.
We love a good template and have shared a remixed version of IKIGAI below for you to be able to screenshot and try it on your own.
Whether it’s your personal mission or for an organization, these tools can help you gain clarity, confidence and alignment!
IKIGAI for Business
We live in a society where we have to make a profit in order to survive.
At Culture Climax, we thrive in helping clients turn their purpose into profit.
We firmly believe that finding and leaning into your IKIGAI is your sweet spot where purpose + values + mission + skills = profit.
Showing up authentically, as yourself, in your purpose is your brand!
It’s what your audience will or will not be attracted to.
If someone needs your skills, aligns with your values, and benefits from your being (or you living your IKIGAI), that is your community of people who support you.
IKIGAI can be incredibly beneficial for businesses and startups in several ways:
Alignment of Purpose: Aligns core values and purposes of the business.
Product Development: Encourages businesses to create products or services that not only have a market demand but also align with the passions and skills of the team. Can lead to more innovative and meaningful offerings.
Strategic Planning: Prompts businesses to evaluate where they fit into the market and identify unique value propositions. Can guide the development of a focused and differentiated business strategy.
Brand Building: Communicates a more authentic story and connection with their audience. This resonates well in today's market where consumers value authenticity and purpose-driven brands.
Resilience and Adaptability: Helps navigate changes and challenges more effectively. Provides a compass for decision-making during tough times.
IKIGAI Templates
Ready to align with your IKIGAI?
The templates below are here to help you on your purpose journey.
Right click and save the templates below and get started today.
IKIGAI Template:
Personal IKIGAI Canvas:
